Crane Vending

What difference does the MEDIA platform make?

Developing the most intuitive vending machines on the market today was not just the intention, it was the result. Designed with the expertise of Crane Merchandising Systems, the MEDIA platform revolutionized unattended retail.

The MEDIA platform offers an enhanced user experience through customizable graphics, a touch screen user interface, interactive promotions and a virtual shopping cart. These differences transform a typical interaction with a vending machine into an experience that connects people to their way of living.

Why Choose Crane and Greater America Distributing Vending?

• One Platform
• Focus on Innovation and Connectivity
• Superior User Experience and Interface
• Global Company, Greater America Distributing Local Support
• Sustainability is at the Core of the Business

CUSTOMER EXPERIENCE

COLOUR DISPLAY
Engage consumers with larger, 9-inch touchscreen and full-motion video (7-inch touch screen standard)

SUGGESTIVE SELLING
Help consumers make selections while exposing them to new products, slow movers, or complimentary products

SHOPPING CART
Enable multi-product purchases with one, simple transaction

NUTRITIONAL INFORMATION
Inform consumers with a large display of easy-to-read nutrition facts

CUSTOM GRAPHICS
Create a custom storefront with our design service to enhance a location or promote your brand

OPERATOR EXPERIENCE

SCREEN PERFORMANCE
Improve the user experience with a more responsive screen and boot up time of less than a minute

DIGITAL ADVERTISING
Encourage sales while building brand loyalty with display advertising and interactive promotions throughout the purchase experience

PRODUCT VARIETY
Increase sales and consumer satisfaction with a great product selection

CASHLESS PAYMENT
Capture every sale with a built-in and intuitive cashless solution

REMOTE MANAGEMENT
Manage machines over the air with Simplifi TM

CONNECT PLUS for price changes, planograms and nutritional information

VENDING INNOVATION THROUGH TECHNOLOGY

What role does innovation play in the vending industry?

The vending industry is rapidly changing and Crane Merchandising Systems continues to adapt with it. Our portfolio is always improving with the extension of our product offerings. By enhancing our design, we are advancing the retail experience including full-motion video touch screens, interchangeable shelving for product flexibility, consumer-friendly delivery mechanism and green refrigeration. Our focus is on continuous improvement of quality and reliability.

Attract consumers utilizing branding and direct communication, then connect with them through a retail user interface and digital advertising. Increase sales by accepting all types of payment and utilize the data to drive suggested buys, sales or promotions.

Crane Merchandising Systems has changed with the industry, launching our MEDIA platform and our award winning coffee solutions. These new concepts offer an alternative to traditional vending, with new payment, 2 way connectivity solutions, and a robust management system.

CRANE CONNECTED PLATFORM COMBINING CONNECTIVITY AND ENGAGEMENT

Why does a connected platform matter?

A connected platform revolutionizes the way operators manage their businesses and transforms the way consumers interact with their stores.

Performing over-the-air software updates, changing planograms and making price changes saves operators time and money by eliminating unnecessary trips to machines. Multiple cashless options, suggestive selling, product advertisements, custom storefronts and shopping cart features provide consumers with the modern retail shopping experience they expect.

Managing a store remotely and creating an engaging experience for the consumer is why more operators choose the Crane Connected Platform.

Why Choose Crane and Greater America Distributing Vending?

• One Platform
• Focus on Innovation and Connectivity
• Superior User Experience and Interface
• Global Company, Greater America Distributing Local Support
• Sustainability is at the Core of the Business

Why sustainability and corporate responsibility are so important? THEY ARE IN OUR DNA

Crane is committed to serving as an eco-friendly partner that continuously seeks to improve the environmental performance of our products. Our machines are manufactured with 40% recycled  material, are at least 82% recyclable at end of life, feature reduced energy consumption up to 41% during off-peak times. They include a waste reduction cup sensor allowing the use of your own mug, jug or bottle, and our brewer uses up to 15% less ingredients while still serving better drink quality, and reduces both waste and “paper out” service calls.

Each year, employees of Crane Merchandising Systems sponsor donations through a charitable trust called The Crane Fund for Widows and Children, which was established in 1914 by the children of founder, R.T. Crane. The purpose of this charitable trust is to create positive impact for the under-served in areas Crane has business units.

The philanthropy of Crane doesn’t end with the communities in which Crane operates, but also extends to former employees. R.T. Crane said, “a loyal employee gives something besides his labor and the employer should recognize that fact.” Two years after his death, the children of R.T. Crane established The Crane Fund to provide financial assistance to eligible former Crane associates. This serves as reminder of legacy and lesson in the power of individual leadership and responsibility.